Designing a Template System

Designing a template system that can be used by your company as well as the other sub-brands beneath you is a little more complicated than just doing a single design. Every sub-brand beneath Kraft-Heinz has its own brand colors, fonts, iconography, etc. for the products they sell. I had to design a template system that would allow these styles to be swapped out and tweaked by each sub-brand.

Below you see a few generic template examples I created with no styling, along with a few sub-brand pages with brand styling applied to them.