HB

AI UX Lead Technologist

Award winning Product Designer and AI Technologist with 30+ years of experience.

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Heath Huffman

I’m a Full Stack Product Designer and AI Technologist working at the intersection of design, engineering, and AI. I use AI to generate fully functional, production-realistic prototypes directly within our native mobile app, leveraging our real design system, components, data, and animations. At the same time, I am building a Zero-UI experience where conversation becomes the interface, training AI to understand intent, retrieve data, and dynamically generate responses, visuals, and workflows in real time.

I design the systems that make this possible by connecting coded and Figma-based design systems with structured data and AI frameworks powered by instruction and skill files. These systems define how AI behaves, reasons, and renders experiences, enabling teams to rapidly prototype and test within the native app while also advancing toward scalable, production-ready, intent-driven AI products.

Senior UX Product Designer

With a strong technical foundation (AI, Prompting, Agents, Skills, Instruction Files, HTML, CSS, JavaScript, React Native, Rive, Reanimated), I build high-fidelity, animated prototypes that behave like real products. I also mentor teams in shifting from designing screens to designing intelligent systems.

And yes - I still hand-code when it matters.

Award Winning Experience

My entrepreneurial spirit led me to co-found Doodlekit, a pioneering online website building tool launched in 2004. Featured in TechCrunch and PC Magazine, Doodlekit amassed over 100 million users across 190 countries and received the International Small Business of the Year award in 2016. I was further recognized when I was interviewed and featured in an Event Apart article by Eric Meyer. ‍

Doodlekit Online Website Builder

Doodlekit Online Website Builder
Founded by me in 2004

Doodlekit wins International Small Business of the Year

International Small Business of the Year
Kansas City Chamber of Commerce

Heath Huffman Interviewed by Eric Meyer at An Event Apart

An Event Apart
My interview with Eric Meyer

My Design Process

Design Process

I thrive on understanding user needs and leverage those insights to drive innovative solutions. I use the Nielsen Norman Group's design thinking process to do this. It allows me to craft innovative solutions that differentiate products and give them an edge.

Design Process Design Process

Primary Skills

UX Management

I have over years of experience leading and mentoring UX teams. I hold a UX Manager certification (1046591) from the Nielsen Norman Group .

Visual Design

I design visual experiences that connect with users. Leveraging UI best practices, I create beautiful, functional, and easy-to-use interfaces.

Interaction Design

I craft interactions that feel natural and intuitive. I anticipate user needs and seamlessly guide them through complex tasks fostering delightful user experiences.

AI Systems & Intent Modeling

I design and train AI to understand intent and generate experiences in real time. Using prompts, instruction frameworks, and data models, I define how AI behaves, responds, and visualizes information while accelerating design in Figma and motion.

Prototyping & Zero-UI Architecture

I use AI to generate production-realistic prototypes of our native app using real components, data, and animations. In parallel, I architect zero-UI, intent-driven experiences where AI dynamically builds workflows, UI, and visualizations.

Design Systems

I build robust design systems using tools like Pattern Lab and Supernova to connect Figma UI Kits and coded component libraries following Atomic Design principles and best practices.